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News Release - FOLK2FOLK appoints new CEO

Submitted by Mat Gazeley on

FOLK2FOLK, the national, award winning lending platform for local and rural business announces the appointment of Giles Cross to the position of Chief Executive Officer (CEO) with immediate effect.

Giles Cross joined FOLK2FOLK as Chief Marketing Officer in June 2017 and has been instrumental in defining brand, driving awareness and sales within his first two quarters. He brings over 25 years’ financial services experience to FOLK2FOLK and was most recently a member of the senior leadership teams at wealth managers Sanlam UK and The English Mutual Group.  He is a firm believer in the ability and responsibility of the financial services sector to be a driving force for good in society, delivering positive outcomes for both customers and the wider community.

As CEO, Giles will implement the company’s business strategy, positioning FOLK2FOLK as the “go-to” provider for rural and entrepreneurial local businesses looking to secure finance for growth, development and diversification, while ensuring FOLK2FOLK loans offer an attractive investment opportunity for consumers seeking attractive levels of interest on their capital.

Giles Cross (Chief Executive Officer FOLK2FOLK): “Our intention is to build a best loved, UK financial services brand; a business built on the value of fair exchange, that delivers stakeholder and shareholder value in equal measure, with a significant national presence: online, in the high street and in the mind of the consumer. Our unique local lending offering and asset backed approach provides a fair, transparent and tangible form of finance that’s attractive to both Lenders and Borrowers.”

Tim Sawyer CBE (Chairman FOLK2FOLK): “Giles has demonstrated dynamic leadership qualities since joining FOLK2FOLK. His clear passion and understanding of our purpose and what we seek to achieve combined with his vision, skillset and clear ability to execute, make him the ideal person to lead us through the next stage of our growth. I look forward to working with him and helping him achieve his goals for the business.“

Louis Mathers (Co-Founder FOLK2FOLK): “Giles has made a huge and positive impact in a very short space of time. He truly understands our business, our heritage, what makes us special and since joining, has been able to articulate our purpose, our value and our point of difference in a way that is now crystal clear to all. FOLK2FOLK is precious to a great many people: Investors, Lenders, Borrowers and stakeholders, many of whom have been with us since the very beginning and I am confident that the business is not only in great hands but also has an amazing future ahead of it.”

ENDS

Notes:

Formed in 2013, FOLK2FOLK exists to help create and sustain financially and socially successful local communities, empowering local businesses requiring debt finance by matching them directly with investors through its Peer-to-Peer lending platform. FOLK2FOLK enables lenders to participate in supporting local UK businesses to grow and thrive driving ­­positive impacts in local communities, creating job opportunities and contributing to the UK economy. 

FOLK2FOLK Lenders have funded loans in excess of £190m to UK business since 2013. FOLK2FOLK Lenders receive 6.5% interest p.a. on their FOLK2FOLK loans.

FOLK2FOLK uses technology not as an opportunity to dilute or remove human relationships, but to enhance them and bring them together. It remains one of the only companies of its kind to maintain and favour the existence of a local branch network. FOLK2FOLK should therefore not be described as a B2B or B2C business, but as H2H (Human2Human). FOLK2FOLK is FinTech with a face!

FOLK2FOLK now has a local presence in Cumbria, Cheshire, Dorset, East Anglia, Thames Valley, Worcestershire, Herefordshire and Devon, with local offices in Gloucestershire, Yorkshire, Somerset and Cornwall. Further growth is planned in 2018 and information will be made available in due course.

FOLK2FOLK is an award-winning Peer-to-Peer lending platform, having been awarded “Altfi Best Lending Platform for Small Business 2015” and “AltFi Up and Coming Business Platform of the Year 2016”. In November 2017, FOLK2FOLK was awarded “Small Business of the Year 2017” at the Western Morning News business awards.

FOLK2FOLK became authorised and regulated by the FCA in 2016 and became a member of the P2PFA in 2017.

Minimum investment in a FOLK2FOLK loan is £20,000. There is no maximum limit for investment. All loans secured against UK property or land. Peer-to-Peer lending is not a bank/deposit savings product and investors’ capital is at risk. Peer-to-Peer lending is not covered by the FSCS.

www.folk2folk.com

 

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